Facebook announced it’s to pay $4bn in cash with a further $12bn coming in stock. An additional $3bn in restricted stock will be granted to WhatsApp’s founders and employees over four years.
The acquisition of WhatsApp was, according to Facebook, to speed up the company’s “ability to bring connectivity and utility to the world”. As part of the deal Jan Koum, the WhatsApp founder and chief executive, is to join the Facebook board.
Mark Zuckerberg, Facebook founder and CEO, said in a statement as the purchase was announced: “WhatsApp is on a path to connect 1 billion people. The services that reach that milestone are all incredibly valuable.”
“I’ve known Jan for a long time and I’m excited to partner with him and his team to make the world more open and connected.”
Part of WhatsApp’s appeal to Facebook is its huge volume of messages with more than 450 million people using it each month – 70 per cent of them active on any given day – and the number of new registered users rising by a million a day.
Mr Koum said: “WhatsApp’s extremely high user engagement and rapid growth are driven by the simple, powerful and instantaneous messaging capabilities we provide. We’re excited and honoured to partner with Mark and Facebook as we continue to bring our product to more people around the world.”
The statement issued by Facebook said the two businesses were on a “shared mission” to “bring more connectivity and utility to the world by delivering core internet services efficiently and affordably”. The takeover by Facebook is intended to accelerate growth.
WhatsApp’s branding is to be maintained in much the same way that Instagram’s identity has been retained since being purchased by Facebook in 2012.
The statement added: “WhatsApp’s core messaging product and Facebook’s existing Messenger app will continue to operate as standalone applications.”
Facebook deal: WhatsApp in numbers
- Total value of the deal: $19bn: $4 billion in cash, $12 million in Facebook shares
- Deal includes $3bn in restricted stock for WhatsApp founders and employees
- Over 400 million people use WhatsApp each month
- 70 per cent of those are active daily users
- WhatsApp says it is adding more than 1,000,000 new users a day
- WhatsApp deal marks Facebook’s largest acquisition ever; surpassing £1bn Instagram acquisition in 2012
[Source: Facebook; Telegraph; BBC News; Reuters; Indepedent]